Websites for physiotherapists
Web design for physiotherapists: £249.99 to build, then £49.99 a month, no minimum term. People search by body part and by pain. Build the site the way they search.
Nobody searches for a physiotherapist in the abstract. They search for their shoulder, their back, their knee after running, or the pain that has stopped them sleeping.
A site organised around the practice — about us, our team, our services — matches none of those searches. One organised around conditions and body parts matches all of them and reads as more expert besides.
What your customers want answered
- Do you treat what is actually wrong with me
- What does a session cost and how many will I need
- How soon can I be seen
- Do I need a referral, and can I claim on insurance
- Are you registered, and with whom
Registration is a protected titlePhysiotherapist is a title protected in law and restricted to those registered with the Health and Care Professions Council. Stating your registration, and that patients can verify it, distinguishes you from the large number of unregulated practitioners offering similar-sounding treatment.
One page listing every condition
A long list of conditions in a single paragraph ranks for none of them and answers nobody's question. A proper page per common problem, written for somebody in pain, is the whole difference.
Who you help and how
Say who you typically see, such as people with back and neck pain, sports injuries, or recovering after surgery, and explain what an assessment involves and how a treatment plan is agreed.
If you offer home visits, clinical Pilates or sports massage, give each a clear section.
Registration, insurers and booking
Show each physiotherapist's registration and background, which health insurers you are recognised by, and your fees for self-paying patients. Online booking with live availability, clear cancellation terms and directions to the clinic make the first appointment easy to arrange.
Exercise and recovery
Treatment in the clinic is only part of recovery. Explain how you design home exercise programmes for each patient, how they are shared, such as printed sheets, videos or an app, and how progress is checked at each visit.
Mention rehabilitation classes, clinical Pilates, return-to-sport programmes or post-operative rehab if you run them, describing who each suits and what a session involves. Explain how you decide when a patient is ready to be discharged, and what to do if a problem comes back.
Common questions
- What should a physiotherapist's website include?
- Who you help, what an assessment involves, treatment approach, fees, registration, insurers you work with and online booking.
- Should I list health insurers?
- Yes. Insured patients check this first.
- Should home visits have their own section?
- If you offer them, yes. Patients who cannot travel easily, and families booking for them, search for home visits specifically.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds