Industries · Trades and construction
Websites for builders
Nobody spends fifty thousand pounds on a firm whose website shows no finished work.
Extensions and renovations are among the largest purchases a household makes, and the anxiety is proportionate. The customer is not really asking whether you can build. They are asking whether you will finish, whether the price will hold, and whether they will still be speaking to you at the end.
A builder's website is therefore a reassurance document. Photographs of completed work, in sequence, with honest notes about what was involved, do more than any list of services.
What your customers want answered
- Have you done a job like mine, and can I see it finished
- How long will it take, realistically
- How do payments work, and what happens if the scope changes
- Do you handle planning and building control, or is that mine
- Who is actually on site, your team or subcontractors
Before, during and afterThree photographs of the same job beat thirty of different ones. The during shot is the persuasive one, because it shows the part customers are frightened of and proves you did it properly.
Stock photography
A builder using a stock image of a kitchen someone else built is the fastest way to lose a well-informed customer. They can tell, and it raises the exact doubt you needed to settle.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds