Industries · Health and beauty
Websites for massage therapists
New clients are quietly nervous. Explain what actually happens in the room.
Booking a massage with somebody new involves an amount of vulnerability that the industry rarely acknowledges. First-time clients want to know what they take off, what they are covered with, and whether they have to talk.
Answering those questions plainly is worth more than any description of modalities, and almost nobody does it.
What your customers want answered
- What happens in a session, and what do I need to take off
- What does it cost and how long is it
- Which type of massage do I actually want
- Can I book online, and do you do evenings
- Do you come to me, or is it at a clinic
Describe the first visit step by stepArrival, consultation, what you are covered with, what happens if something is uncomfortable, and how the session ends. It removes the hesitation that stops people booking and is the most reassuring content a therapist can publish.
Listing modalities nobody recognises
Clients do not know which technique they want. Describing outcomes and situations — a desk-bound neck, a stressful month, marathon training — helps them choose, where a list of named methods does not.
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds