Websites for garage door specialists
Web design for garage door specialists: £249.99 to build, then £49.99 a month, no minimum term. Half repair, half replacement. The repair enquiries are urgent and rarely catered for.
A garage door that has failed with a car inside it is an urgent problem, and a broken spring on an up-and-over door is a genuinely dangerous one. Those customers need a repair page and a phone number.
Replacement is a different sale altogether: a considered purchase where people are choosing style, insulation, colour and whether to go electric, and will compare several suppliers over a fortnight.
What your customers want answered
- Can you repair mine or does it need replacing
- How quickly can you come if it has jammed shut
- What do the different door types cost, fitted
- Can you automate the door I already have
- What happens in a power cut with an electric door
Say plainly that springs are dangerousTorsion and extension springs hold a great deal of energy and injure people who attempt a home repair. Explaining that, rather than leaving it unsaid, both protects customers and justifies calling somebody out for a job that looks simple.
Only selling new doors
Repair traffic is urgent, high-intent and frequently converts into replacement later. A site with no repair page sends that customer to a competitor who will also get the eventual new door.
Repairs and replacements
Many enquiries are urgent: a door that will not open, a broken spring, a car stuck inside. Put repairs and your number first. Replacement doors are a planned purchase and deserve their own page with photos and options.
Help people choose
Up-and-over, roller, sectional and side-hinged doors suit different garages and budgets. A plain comparison, plus whether you fit electric operation and remote controls, helps customers understand what will work for them. Name the brands you fit and the warranties they carry.
Before and after
A new garage door changes the front of a house. Before-and-after photos of the same garage are strong evidence, along with close-ups of the finish and motor installation.
Common questions
- What should a garage door company's website include?
- Repairs and your number first, the door types you fit with a plain comparison, automation options, brands and warranties, before-and-after photos and a quote form that accepts photos and measurements.
- Should I have a separate repairs page?
- Yes. Repair customers are often in a hurry and ready to book.
- Can customers send measurements for a quote?
- Yes. The opening size and photos let you give a guide price.
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds