Industries · Professional services
Websites for driving instructors
A local, personal, word-of-mouth purchase where the website confirms the recommendation.
Learners mostly arrive by recommendation from a friend or a parent, then look the instructor up. The website is therefore doing confirmation rather than discovery, and its job is to make the recommendation feel well judged.
The practical questions are narrow and always the same: price per hour, availability, area covered, whether the car is manual or automatic, and how quickly a test can be arranged.
What your customers want answered
- How much per hour, and do you do block bookings
- Manual or automatic
- Do you cover my area and pick up from home or college
- Are you a fully qualified ADI, not a trainee
- Do you have availability, and when
Say whether you have spaceInstructors are frequently full, and learners waste days ringing round. A simple, honestly maintained line about current availability saves everyone time and reads as unusually straight.
Automatic buried in the small print
Automatic-only learners are a large and growing group who search specifically for it. If you teach in an automatic, that belongs in the page title, not halfway down a paragraph.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds