Industries · Events and weddings
Websites for florists
Three businesses: same-day bouquets, funerals and weddings. Each needs its own route.
A florist serves customers in completely different states of mind. Somebody ordering a birthday bouquet for delivery today wants speed and price. A family ordering funeral flowers is grieving and unsure what to ask for. A couple booking wedding flowers is planning a year ahead.
One page cannot hold all three, and the funeral customer in particular should never have to scroll past cheerful occasion content.
What your customers want answered
- Can you deliver today, where to, and by when
- What do bouquets cost and can I see what I am getting
- Can you do funeral tributes, and can you help me choose
- Do you do weddings, and what do they cost
- Can I order online or do I need to ring
A quiet, separate page for funeral flowersExplaining the tribute types plainly, what wording is usual on a card, what the timings are with a funeral director, and offering to take the order by phone. Families do not know what to ask for and are grateful to be guided gently.
Photographs of bouquets that are not yours
Supplier stock images set an expectation you may not match, and complaints about flowers looking different from the picture are the sector's commonest problem. Photographing your own work solves it.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds