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Industries · Events and weddings

Websites for cake makers

Customers have no idea what a cake costs. Give them ranges before they ask.

Cake enquiries stall on price more than anything else. A customer sees a tiered cake on social media, has no idea whether it is eighty pounds or five hundred, and does not want to ask and feel awkward.

Publishing ranges by size and complexity removes that, filters out the enquiries that were never viable, and dramatically reduces the time spent quoting for people who then disappear.

What your customers want answered

  1. What does a cake like that cost
  2. How far ahead do I need to order
  3. Can you do allergies, gluten free or vegan
  4. Do you deliver and set up, or do I collect
  5. How many does each size serve

Price by tiers and servings togetherCustomers are trying to work out both cost and whether it feeds their guests. A table of sizes, servings and starting prices answers both and turns a browsing enquiry into a bookable order.

Taking allergy orders casually

Cakes are eaten at gatherings where somebody usually has an allergy. Being clear about what your kitchen handles, and where you cannot guarantee absence of an allergen, is both a legal matter in how you inform customers and a protection for you.

Tell me about your business.

One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.

Liam Tapp, Website Builds

Call 07947 168579 WhatsApp Email