Industries · Food producers and retailers
Websites for farm shops
Customers are making a special trip. Tell them it is worth the drive.
Nobody passes a farm shop by accident. Every customer has decided to drive out, which means the website has to justify a journey rather than simply describe a shop.
That changes what matters: what is there today, what else there is to do, parking, whether the café is open and whether it suits children or dogs.
What your customers want answered
- What do you sell, and what is grown or reared here
- When are you open, and is the café open too
- Is it worth the drive from where I live
- Is there parking, and is it suitable for children and dogs
- Do you do boxes, meat orders or Christmas
Say what is actually yoursCustomers assume a farm shop sells mostly bought-in stock, and many do. Being specific about what is grown or reared on the farm, and what is from named neighbours, is the credibility that justifies both the journey and the price.
Not mentioning what else fills an hour
Families are deciding on a morning out, not a shop. The café, the walk, the animals and the play area are what make the trip worthwhile, and they belong on the page.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds