Websites for breweries
Web design for breweries: £249.99 to build, then £49.99 a month, no minimum term. Three customers — drinkers, the trade, and taproom visitors — with different needs.
A brewery website has to serve people buying beer to drink at home, publican and bottle shop buyers deciding whether to stock you, and visitors wondering whether the taproom is open on Saturday.
They want completely different things, and a single page that mixes brewing philosophy with trade pricing and opening hours serves none of them properly.
What your customers want answered
- What beers do you make, and what is available now
- Can I buy online, and do you deliver
- Is the taproom open, and when
- How does the trade buy from you — formats, minimums, delivery days
- Can I visit, do a tour, or hire the space
A trade page with the practical detailFormats, case sizes, minimum order, delivery days and area, lead time and how to open an account. A publican deciding whether to take you on needs logistics rather than tasting notes, and the breweries that publish them are far easier to buy from.
A beer list that is out of date
Seasonal and one-off brews change constantly, and a list showing beers you no longer make is worse than no list. Keeping a simple available-now section current matters more than anything else on the site.
Beers and where to find them
Show your core and seasonal beers with style and strength, where they are poured and how to buy, including an online shop.
Taproom and trade
Give taproom opening hours, what is on tap, food options and whether dogs and children are welcome. List tours, events and private hire. For pubs and shops, a trade section with cask and keg availability, how to order and delivery areas helps you win stockists.
Events, gifts and visits
Brewery tours, tasting evenings, beer festivals and private hire of the taproom each deserve a page with dates and booking. Gift packs and vouchers sell well before Christmas and Father's Day.
Explain what makes your beer distinctive: local ingredients, the water, the brewing approach. Trade buyers want cask and keg availability, pricing on request and delivery areas, so give them a clear section.
Common questions
- What should a brewery website include?
- Beers with style and strength, stockists, online shop, taproom hours, tours, events and a trade section.
- Can I sell beer online?
- Yes, with age verification and the right licences.
- Should trade buyers have their own page?
- Yes. Pubs and shops want availability, cask and keg options and how to order, which is a different conversation from selling to drinkers.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds