Industries · Manufacturing and industrial
Websites for printing companies
Online printers win on price. Win on artwork help, speed and local delivery.
A local printer cannot beat the big online operations on price for standard products, and customers know what those cost.
What the online printers do badly is anything requiring judgement: fixing artwork that is not print-ready, a short-notice job, an unusual finish, or somebody to check a proof before ten thousand copies are wrong.
What your customers want answered
- What can you print and in what quantities
- How quickly can you turn a job around
- What format do you need artwork in, and can you fix mine
- Can I see a proof before it runs
- Do you deliver locally
Offer to sort out the artworkWrong colour mode, no bleed, low resolution images and unembedded fonts are why online orders go wrong. A printer who says plainly that they will check and correct artwork before it runs is selling the exact thing the cheap alternative does not provide.
Competing on standard business cards
It is the most price-transparent product in the trade and the hardest to win. Short-run, urgent, unusual and finished work is where a local printer has a real advantage worth advertising.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds