Websites for language schools
Web design for language schools: £249.99 to build, then £49.99 a month, no minimum term. Students need to know the level, the outcome and the visa position before they enrol.
Language learners choose a school on three things: whether the level suits them, whether it leads to a qualification they need, and whether the practicalities work — timetable, cost, and in some cases immigration status.
Those are concrete questions, and schools that answer them plainly do better than those selling an experience.
What your customers want answered
- What levels do you teach and how do I know mine
- What does a course cost and how long is it
- Do you prepare for recognised exams
- When do courses start, and are classes in person or online
- How many students are in a class
Map courses to the recognised frameworkStating levels against the common European framework, and which exams each course prepares for, lets a student who needs a specific certificate see immediately whether you can get them there. It is the detail that turns a browse into an enrolment.
Not stating class size
It is the main quality signal in language teaching and the main difference between providers. Schools with small classes should say so prominently; it is their strongest argument against a cheaper competitor.
Courses by goal
Language learners come with different goals: travel, work, exams, family or moving abroad. Organise courses by goal and level, with format, group size, schedule and price, so people can see where they fit.
Levels and placement
Explain the levels you use and how you place new students, whether by a short test or a conversation. Introduce your teachers and say whether lessons are in person, online or both.
Learning beyond the classroom
Most progress in a language happens between lessons. Explain what you offer outside class time: conversation clubs where students practise speaking without pressure, homework that builds on each lesson, online resources for vocabulary and listening, and cultural events such as film nights, food evenings or trips.
Explain how progress is checked, whether through short assessments, speaking tests or teacher feedback, and how and when students move up a level. If you prepare students for recognised exams, say which ones and how preparation fits around regular classes. Adults returning to learning often want reassurance that it is fine to go at their own pace, so say so.
Common questions
- What should a language school website include?
- Languages and courses by goal and level, schedules, group sizes, prices, placement process, teacher profiles and in-person or online options.
- Should I offer a placement test?
- A short test or chat helps students start at the right level.
- Can I sell courses online?
- Yes. Course booking and payment can be linked from your site.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds