Industries · Pets and animals
Websites for dog trainers
Owners search by the problem. Write a page for each behaviour.
Nobody searches for dog training in general. They search because the dog pulls, barks, will not recall, is reactive to other dogs, or has started something new and worrying.
Each of those is a distinct search made by somebody at the end of their patience, and a general training page appears in none of them.
What your customers want answered
- Can you help with this specific problem
- What methods do you use
- What does it cost — classes, one to one, or a package
- How long does it take to see a difference
- What qualifications do you have
Be explicit about methodsOwners are increasingly aware of the difference between reward-based training and aversive methods, and many are actively looking for one and avoiding the other. Stating plainly how you work, and why, attracts the clients who share that view and repels the arguments.
Guaranteeing results
Behaviour depends heavily on what happens at home between sessions. Honest framing — what you will teach the owner to do, and what commitment it needs — sets up the relationship far better than a promise.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds