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Industries · Education and childcare

Websites for apprenticeship providers

Employers and apprentices both land here. They need entirely separate routes.

A training provider has to recruit employers willing to take apprentices and young people willing to become them. The two need different information and are frequently served by one muddled page.

Employers want to know the cost, the paperwork and the time commitment. Apprentices want to know what they will earn, what they will learn and whether it leads anywhere.

What your customers want answered

  1. For employers: what does it cost and what funding is available
  2. For employers: how much of the apprentice's time is training
  3. For apprentices: what will I be paid and what qualification do I get
  4. Which standards do you deliver
  5. How is the training actually delivered

Explain the employer's real commitmentFunding, the wage, the off-the-job training requirement and what supervision is expected. Employers are frequently put off by not understanding the obligation, and a provider who sets it out plainly removes the main barrier to a placement.

Writing only for employers

Without apprentices there is nothing to place. A genuinely separate section written for school leavers and career changers, in their language, is half the business.

Tell me about your business.

One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.

Liam Tapp, Website Builds

Call 07947 168579 WhatsApp Email