Websites for rendering specialists
Web design for rendering specialists: £249.99 to build, then £49.99 a month, no minimum term. The system matters more than the finish. Explaining which suits which wall wins the job.
Customers asking about render are usually choosing between finishes they have seen on a neighbour's house and know almost nothing about. They do not know that the right system depends on what is underneath.
That gap is where the work is won. A solid wall on an older property behaves quite differently from a modern blockwork skin, and a firm that explains the difference is trusted over one that quotes a price per square metre for whatever the customer asked for.
What your customers want answered
- Which system is right for my walls, and why
- Will it crack, and what is the guarantee
- How long does it take, and does the scaffolding cost extra
- What colours and finishes can I actually have
- Do you repair failed render as well as applying new
Say plainly when cement render is wrongOlder solid-walled buildings generally need a breathable system, and sealing them in a hard impermeable render is a well-known way to trap moisture and cause damage. A firm that turns that work down, and explains why, demonstrates more expertise than any gallery.
Selling on colour alone
Finish and colour are the easy part and every competitor shows them. Substrate, preparation, movement joints, beads and detailing around openings are what decide whether it still looks right in five years.
Help customers choose a render
Sand and cement, monocouche, silicone, acrylic, lime and insulated render systems all behave differently. Most customers do not know which suits their house. A short, plain comparison of the systems you apply, with how each looks, weathers and needs maintaining, makes your recommendation easier to trust.
For older stone and cob buildings, explain why breathable lime render is often the right choice, if you work with it.
Preparation and weather
Good render depends on preparation and timing: removing failed render, repairs, mesh and beads, and avoiding frost and heavy rain. Explaining this shows you do the job properly and explains why work sometimes waits for the weather.
Before and after
Rendering transforms a house, so before-and-after photos of the same elevation are your strongest evidence. Add close-ups of corners, reveals and the finish texture.
Say what guarantee you offer and whether the render manufacturer provides a system warranty when applied by an approved installer.
Common questions
- What should a rendering company's website show?
- The render systems you apply with a plain comparison, your approach to preparation, before-and-after photos, guarantees and manufacturer warranties, the areas you cover and a quote form that accepts photos.
- Should I explain lime render?
- If you work on older buildings, yes. Owners of stone and cob houses look for it.
- Can customers send photos of their house for a quote?
- Yes. Photos of each elevation give you a good idea of the job before visiting.
Other sectors we build for
Tell me about your business.
One message is enough to start. I’ll read it and reply myself, usually with a couple of questions and a clear price.
Liam Tapp, Website Builds